Okay, I've searched for Senior Staff Writer roles in Santa Monica, CA within the medical device and medtech industry, requiring 5+ years of experience, full-time positions, and including dental insurance benefits. I have found 27 positions for you.

Sure. Here's the analysis:

Job Analysis:

The Senior Staff Writer role at Informa Markets' MD+DI brand is fundamentally about crafting authoritative, compelling, and insightful content tailored to the medical device and diagnostics industry. This is a senior editorial position requiring a blend of deep journalistic integrity, industry knowledge, and a creative storytelling mindset. Success hinges on the ability to move beyond surface-level news — the role demands original reporting that connects trends, technologies, and regulatory developments in a way that adds tangible value for industry professionals. The writer will juggle multiple deadlines in a fast-paced environment, showing adaptability to shifting priorities, and a willingness to innovate with formats such as infographics and multimedia content to maximize engagement. Strong interviewing skills and the capacity to source and analyze nuanced industry information are crucial for delivering differentiated content. Hard skills in SEO, content management systems, and web analytics underpin the technical execution needed to optimize visibility and impact. The role's demands suggest an environment that prizes high autonomy, initiative, and critical thinking with a clear focus on producing results measured by audience engagement and traffic growth. Travel to industry events and live reporting underscore the importance of on-the-ground insight and connection to the medtech community. In sum, the ideal candidate will be a seasoned B2B storyteller with an understanding of the medical device ecosystem, comfortable working under tight deadlines, and equipped to drive thought leadership in this niche market.

Company Analysis:

Informa Markets, as a part of the global leader Informa PLC, occupies a preeminent position in the B2B events and media industry, particularly with a broad portfolio that spans over 450 international specialist markets. Its strategy to integrate live exhibitions with digital content and actionable data solutions positions it as a hybrid platform fostering year-round engagement that enables business growth and innovation. This dual focus on physical events and digital media creates a dynamic, somewhat fast-paced culture that values flexibility, creativity, and responsiveness to global market shifts. The company’s emphasis on community, diversity, and inclusion suggests a supportive environment that champions collaboration but expects employees to proactively drive impact. For a senior writer within MD+DI, this means not just producing content in isolation but actively contributing to a larger ecosystem tied to industry events, digital platforms, and infotainment models. The role’s visibility likely extends cross-functionally, requiring stakeholder engagement from marketing, events, and digital teams, and affords good exposure to leadership interested in innovation and growth. Organizationally, this hire supports Informa Markets’ strategic goals to deepen its niche influence within the medtech sector, enhance digital reach, and evolve content formats. This is a growth-oriented, strategically significant role that offers scope for professional development within a global, innovation-driven context, provided the candidate embraces the company’s agile, impact-focused culture.

Absolutely. Here are some mock interview questions that could come up:

• Behavioral: Tell me about a time when you had to rapidly pivot your writing focus due to shifting editorial priorities. How did you manage your workflow and maintain quality?
• Behavioral: Describe an instance where you used data or analytics to guide your content strategy. What was your approach and what outcome did you achieve?
• Behavioral: Share a story about how you developed a complex article that required interviewing multiple technical experts. How did you ensure accuracy and accessibility for readers?
• Behavioral: How have you handled a situation where your content faced critical feedback from senior leadership or industry stakeholders?
• Technical: How would you approach researching and pitching a feature story on a breakthrough technology in medical device manufacturing?
• Technical: What SEO best practices do you apply when optimizing B2B editorial content to increase discoverability and engagement?
• Technical: Describe your experience with content management systems and any multimedia tools used to enhance written content.
• Technical: Can you walk me through how you would measure and respond to underperforming digital content in terms of traffic and engagement?
• Situational: Imagine you receive a press release with technical jargon and marketing spin. How would you transform this into an insightful, reader-focused article?
• Situational: If a breaking industry event occurs during a time with heavy deadlines, how would you balance quick reporting with maintaining depth and accuracy?
• Situational: Suppose you identify a new emerging trend in medtech that most competitors are missing. How would you advocate internally to prioritize this topic and produce standout content?
• Company Fit: What excites you most about writing for MD+DI within Informa Markets compared to other B2B or trade media opportunities?
• Company Fit: How do your personal values and work style align with Informa’s commitment to flexibility, community, and diversity?
• Company Fit: Considering Informa Markets’ dual approach with live events and digital content, how would you leverage your skills to contribute to this integrated platform?
• Candidate Questions: Can you describe how cross-functional collaboration typically works between editorial, marketing, and event teams here at MD+DI?
• Candidate Questions: What are the biggest challenges and opportunities you foresee for this role in the next 12 months?
• Candidate Questions: How does Informa Markets support continuous learning and career progression for editorial staff?