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Job Analysis:
The Senior Manager - Production at Wasserman plays a pivotal role in the seamless delivery of complex experiential marketing projects within the realms of sports, music, and entertainment. This role is fundamentally about orchestrating the entire lifecycle of large-scale live events, from conceptual briefing through execution, ensuring that all facets—logistics, fabrication, vendor management, budgeting, and staffing—are meticulously managed and aligned with client expectations. The qualifications reflect the need for a sophisticated operational mindset capable of juggling multiple moving parts under pressure, with a keen eye for quality and cost control. Experience in technical event production, including audiovisual and set fabrication, is crucial because it ensures the candidate can anticipate and troubleshoot the inevitable challenges during live environments. Leadership and interpersonal skills shine through as the Senior Manager must inspire a production team while maintaining strong client and vendor relationships. The need to navigate ambiguity and complex stakeholder interests, often requiring delicate influence and communication finesse, suggests a role where strategic decision-making and calm under fire are essential. Success is viewed not only in flawless event delivery but also in fostering team development, refining agency processes, and contributing to growth through client business development—all while upholding Wasserman's standards for sustainability, diversity, and quality.
Company Analysis:
Wasserman is a global heavyweight in the sports and entertainment marketing industry, distinguished by its expansive international footprint and influence across iconic brands and properties. This depth and scale position the company as both an innovator and a trusted partner in a highly competitive and fast-paced market. The culture likely values creativity, agility, and collaboration, given its involvement in culturally driven events and the necessity of cross-functional teamwork to execute complex experiential projects at scale. For someone stepping into the Senior Manager - Production role, this means operating within an environment where adaptability, rapid problem-solving, and proactive communication are prized. The company’s broad global presence suggests opportunities for exposure to diverse market dynamics and high-profile assignments, which can be both exciting and demanding. Organizationally, the Senior Manager appears to be a senior individual contributor or team leader embedded within the experiential department, interfacing closely with account teams and senior leadership—making visibility high and the impact significant. Strategically, this hire is essential for scaling operations to meet client expectations while elevating production quality and process efficiency, effectively driving both client satisfaction and business growth. Embracing Wasserman's mission to bridge brands and culture, the role also demands alignment with values such as sustainability and diversity, indicating a modern and socially conscious workplace environment.