Search for Senior Business Analyst roles in Boston specifically within the B2B SaaS industry, requiring 5-7 years of experience, and with a focus on marketing strategy and analytics.

Okay, I've found several Senior Business Analyst positions in Boston within the B2B SaaS industry, requiring 5-7 years of experience, with a focus on marketing strategy and analytics. I have found 87 positions for you to review.

Senior Business Analyst

Boston, MA

B2B SaaS

5-7 years Experience

Marketing Strategy

Marketing Analytics

Can you help me to analyze the job description and company culture?

Sure. Here's the analysis:

Job Analysis:

The role of Senior Business Analyst at Kaseya is fundamentally about driving strategic decision-making through comprehensive market analysis and performance insights. The individual in this position will be expected to generate strategic marketing insights that inform vital go-to-market (GTM) strategies, segmentation, and campaign prioritization. Responsibilities include analyzing internal performance alongside external market and competitive intelligence, supporting planning processes, and modeling financial metrics such as Customer Acquisition Cost (CAC) and Customer Lifetime Value (CLV). Candidates will face challenges in navigating the fast-paced, evolving technology landscape of B2B SaaS, where they will need to leverage data competencies to present actionable insights that influence executive decision-making. Success in this role will be evident through effective collaboration across departments, driving alignment on strategic priorities, and achieving measurable performance metrics within the marketing organization, reflecting a direct impact on revenue generation and market presence.

Company Analysis:

Kaseya occupies a leading position in the rapidly evolving landscape of IT management and cybersecurity solutions, serving Managed Service Providers and internal IT organizations. As a player supported by Insight Venture Partners, the company's focus on sustained double-digit growth and innovation signifies its strategic importance in empowering organizations with comprehensive IT tools. The company's culture seems to be characterized by a strong commitment to customer satisfaction and high expectations, suggesting a fast-paced and results-oriented environment. This role fits within a larger context of a data-driven organization that values strategic thought leadership and cross-functional collaboration. The strategic alignment of the Senior Business Analyst position reflects Kaseya’s ambition to enhance its marketing effectiveness, indicating that this role is critical to scaling and optimizing their operational strategies across a diverse portfolio of brands.

Mock up some interview questions based on the job description.

Absolutely. Here are some mock interview questions that could come up:

Behavioral Questions: Tell me about a time when you had to analyze a large dataset to draw actionable insights. What was the outcome?
Behavioral Questions: Describe an instance where you had to persuade stakeholders to adopt your strategic recommendations. How did you approach it?
Behavioral Questions: Can you share an experience where you faced ambiguity in market dynamics? How did you navigate that situation?
Behavioral Questions: Tell me about a challenging project you worked on that required collaboration across multiple teams. What was your role?
Technical/Role-Specific Questions: How would you approach building a 3-year marketing roadmap in alignment with business objectives?
Technical/Role-Specific Questions: What analytics tools are you most proficient in, and how have you used them to influence strategic decisions?
Technical/Role-Specific Questions: Can you explain how you would conduct customer lifetime value (CLV) modeling for our product offerings?
Technical/Role-Specific Questions: Describe how you have previously tracked performance against strategic KPIs in your marketing efforts.
Situational Questions: Imagine you are presented with a sudden shift in competitive landscape data. How would you modify your marketing strategy?
Situational Questions: If you identified a market opportunity that required immediate action from several departments, how would you initiate that process?
Company Fit/Motivation Questions: Why are you specifically interested in working at Kaseya, and how do you think your experience can contribute to our mission?
Company Fit/Motivation Questions: How do our core values resonate with your personal and professional aspirations?
Questions for the Candidate to Ask the Interviewer: What are the immediate challenges you foresee for this position in the first six months?
Questions for the Candidate to Ask the Interviewer: How does the marketing team at Kaseya typically collaborate with Sales and Product teams?

Job Details

Overview Company

Senior Business Analyst

Kaseya

12 days ago

Highlight

OnsiteFull-time5+ yearsSenior

Summary

Kaseya is seeking a Senior Business Analyst to join their team in Boston, MA. The role involves shaping and optimizing the company's global marketing strategy across its IT and cybersecurity solutions portfolio.

About the Role

As a Senior Business Analyst, you will develop strategic marketing insights to inform go-to-market planning, segmentation, campaign prioritization, and budget allocation. You will analyze internal performance data alongside external market, customer, and competitive intelligence. Collaborate with Revenue Marketing, Product Marketing, and RevOps to align strategy across demand generation and pipeline creation. Support strategic planning processes, build models to assess ROI, and conduct customer lifetime value modeling. Track performance vs. strategic KPIs and deliver executive-level briefings on competitive moves and market shifts.

About You

Required:

5–7 years in marketing strategy, marketing analytics, or go-to-market strategy (B2B SaaS or tech preferred).
Strong command of analytics tools (Excel, SQL, Tableau/Power BI) and CRM/marketing platforms (Salesforce, HubSpot, Marketo).
Demonstrated ability to turn data into strategy with clear, actionable recommendations.
Experience supporting or owning strategic planning cycles and executive reporting.
Deep understanding of B2B SaaS marketing metrics and lifecycle.
Excellent communication, presentation, and stakeholder management skills.
Comfort working in a fast-paced, acquisitive environment with multiple brands and business units.

Preferred:

Experience in a consultative role or marketing/strategy consulting background.

Kaseya

Kaseya is the leading global provider of AI-powered cybersecurity and IT management software. Through its customer-centric approach and renowned support, Kaseya delivers best-in-breed technologies that empower organizations to seamlessly manage IT infrastructure, secure networks, backup critical data, manage service operations and grow their businesses. Kaseya offers a broad array of IT management solutions from industry-leading providers: audIT, ConnectBooster, Datto, Graphus, ID Agent, IT Glue, Kaseya, RapidFire Tools, RocketCyber, SaaS Alerts, Secure Payments, Spanning Cloud Apps, TruMethods, Unitrends and Vonahi. These innovative solutions fuel Kaseya’s IT Complete platform, which addresses the challenges of multifunctional IT professionals. IT Complete empowers them to centrally command hardware, software, security, data, compliance, operations and more from within a comprehensive, integrated, intelligent (AI utilization-optimized), and affordable platform. Headquartered in Miami, Florida, Kaseya is privately held with a global presence in more than a dozen countries.

Boston, MA