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Job Analysis:
The Principal Robotics Engineer role at Prime Robotics is a technically deep and strategically pivotal individual contributor position focused on developing next-generation autonomous mobile robots for warehouse automation. This role is fundamentally about pioneering complex robotic systems that integrate navigation, computer vision, sensor fusion, and motion control to not only move goods but optimize entire warehouse operations. The candidate must excel at bridging innovation with real-world manufacturability, requiring deep expertise in both robotics software (especially ROS) and hardware integration, alongside experience scaling prototypes to mass production. Given its cross-continental collaboration with teams in China, strong cross-cultural communication and influence without formal authority are critical to success. Challenges include resolving intricate hardware-software integration issues, ensuring manufacturing quality at scale, and delivering compelling technical demos that connect innovation with customer needs. Success means driving technical excellence end-to-end—from initial design through manufacturing and into customer deployment—while shaping a product that is scalable, reliable, and impactful in a competitive, fast-evolving industry. The role demands autonomy in technical decision-making, comfort navigating ambiguity especially when scaling innovations, and a proactive, problem-solving mindset to support both engineering and field operations.
Company Analysis:
Prime Robotics operates as a forward-thinking innovator within the warehouse automation market, carving a niche in intelligent, end-to-end autonomous systems that enhance operational efficiency for distribution and e-commerce sectors. With a dual presence in the US and China, the company benefits from global engineering talent and manufacturing collaboration, positioning it as a growing disruptor rather than a traditional player. The culture likely values innovation, technical rigor, and practical problem-solving, emphasizing hands-on experience and cross-functional teamwork over hierarchy. The onsite Denver headquarters is the engineering and customer-facing hub, indicating that this Principal Engineer will have notable visibility and influence across product development and market engagement efforts. The role is strategically aligned with Prime Robotics’ growth ambitions: delivering scalable, high-quality products while fostering customer trust through demonstration and support. Candidates who thrive here will resonate with a culture of continuous innovation, proactive ownership, and global collaboration, appreciating the balance between developing cutting-edge technology and driving it into reliable, manufacturable, and market-ready solutions.