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Job Analysis:
The Principal Embodied AI Engineer role at Genie, a Terex Corporation brand, is fundamentally about advancing the integration of sophisticated AI within industrial machinery—specifically intelligent lifts used in construction and maintenance. This position demands not only deep technical expertise in AI, robotics, and embedded systems but also the ability to lead the design and deployment of AI solutions driving perception, control, and decision-making capabilities in real time. The candidate will solve complex challenges such as object detection in dynamic environments, autonomous navigation amid industrial constraints, and building intuitive human-machine interfaces that prioritize safety and operator ease. Success hinges on strategic vision-setting for AI applications, cross-disciplinary collaboration with hardware, software, and safety teams, and blending academic rigor with practical, production-grade system design. Key qualifications like proficiency in Python, C++, ROS, reinforcement learning, and sensor fusion are critical because they enable building robust, efficient AI systems that can withstand the rigors of industrial operation. The candidate must also demonstrate leadership in mentoring and guiding junior talent, indicating this is a role with considerable influence on the team’s technical direction and culture. In addition to mastery of AI techniques, navigating regulatory industrial safety standards and optimizing models for embedded deployment raise the role’s complexity. The candidate will need strong judgment to make tradeoffs among performance, safety, and resource constraints daily. In the first 6-12 months, success likely involves delivering scalable AI prototypes, integrating them safely into Genie Lift products, and demonstrating measurable improvements in autonomy and operational safety, while fostering a collaborative R&D environment.
Company Analysis:
Terex Corporation operates as a well-established global leader in manufacturing heavy industrial equipment, focusing on sectors like construction, utilities, and materials processing. This mature industrial heavyweight contrasts with typical tech startups, embedding AI within physical machinery that must meet strict safety and reliability mandates. Terex’s deep heritage and global footprint imply a culture valuing stability, quality, and incremental innovation tied closely to real-world impact. The emphasis on values such as Integrity, Respect, and Safety indicates a mission-oriented environment where compliance and ethical considerations are paramount. For someone stepping into this Principal Embodied AI Engineer role, the culture will likely balance technical ambition with rigorous adherence to safety standards and sustainability goals. The company's inclusion focus and commitment to servant leadership suggest a collaborative and supportive environment, but as a principal engineer, the candidate is expected to be a visible leader who can influence multiple teams, including safety, hardware engineering, software, and product management. Terex’s strategic direction toward hybrid and electric machinery augmented with digital solutions speaks to growth and transformation—this role is pivotal in enabling that AI-driven evolution of heavy machinery. Given that the role is on-site in Redmond, embedding within multi-disciplinary teams and company values first-hand is essential. The hire represents a strategic, growth-focused move, aiming to elevate the product line through cutting-edge AI, delivering tangible safety, efficiency, and usability gains in a competitive industrial equipment market.