Digital Optimization Manager
$50/h-$65/h
a day ago
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HybridContractorMid
Summary
Workday is seeking a Digital Optimization Manager for a 4-month contract in Pleasanton, CA. The role focuses on evolving and executing digital optimization strategies including A/B testing and web personalization.
About the Role
As a Digital Optimization Manager, you will be responsible for ideating, building, maintaining, and reporting on A/B tests and personalized experiences using Adobe Target. You will collaborate with Digital Marketing Managers and cross-functional teams to enhance user experiences across digital properties. The role requires strong communication skills and a data-driven mindset to ensure the integrity of testing methodologies.
About You
Required:
- 3-6 years of related experience in digital optimization and digital marketing.
- 3+ years of hands-on experience with Adobe marketing and optimization technologies, including strong proficiency with Adobe Target.
- 3+ years of experience in front-end development and web technologies including HTML, CSS, and JavaScript frameworks.
Preferred:
- Proven ability to analyze data from multiple sources and derive actionable insights.
- Familiarity with Jira and Workfront.
Benefits
- Competitive hourly pay range of $50-65/hr.
- Hybrid work environment with approximately 50% onsite expectation.
Workday
Workday is a leading provider of enterprise cloud applications for finance and human resources, helping customers adapt and thrive in a changing world. Workday applications for financial management, human resources, planning, spend management, and analytics are built with artificial intelligence and machine learning at the core to help organizations around the world embrace the future of work. Workday is used by more than 10,000 organizations around the world and across industries – from medium-sized businesses to more than 50% of the Fortune 500.
Pleasanton, CA