Okay, I've searched for freelance Data Analyst roles in Seattle focused on digital analytics, specifically at agencies, requiring 4+ years of experience with Google Analytics 4, and proficiency in SQL. I found 27 positions that match your criteria.

Sure. Here's the analysis:

Job Analysis:

The Data Analyst role at POP is primarily focused on leveraging data analytics to drive successful outcomes for client projects, blending technical skill with strategic insight. The individual is not merely tasked with data collection; rather, they must interpret complex datasets to identify trends that inform marketing and site design strategies. This duality of analyzing data for both internal teams and client insights highlights the need for strong communication skills to translate data findings into actionable recommendations. Furthermore, this role requires familiarity with digital analytics technologies and a methodological approach to reporting, underscoring the importance of attention to detail. The challenges a candidate may face include adapting to diverse client needs, effectively collaborating with various teams, and interpreting data within the context of varying business goals. Success in this position will be demonstrated through the ability to deliver timely, impactful reports that align with client strategies and support broader marketing initiatives at POP.

Company Analysis:

POP occupies a competitive niche in the digital marketing and analytics landscape, appealing to a diverse clientele that ranges from vibrant brands to major corporations. Their focus on a customer-first and data-informed approach emphasizes the importance of adaptability and insight-driven strategies, which means the Data Analyst will be expected to align closely with this ethos. The company's collaborative culture suggests that teamwork and agile methodologies are central to their operations—qualities that the candidate must embody. Given the company's long-standing partnerships with significant industry players, there is potential for high visibility in the role, especially as the Data Analyst collaborates with different teams to deliver measurable results. To thrive at POP, a candidate must embody a proactive mindset, be attentive to detail, and be ready to face rapid changes in a fast-paced environment, all while maintaining a commitment to the company's values of diversity and inclusivity.

Absolutely. Here are some mock interview questions that could come up:

• Describe a time when you had to analyze a large dataset. What challenges did you face, and how did you overcome them?
• Can you provide an example of how you have used Google Analytics to inform a marketing decision?
• Tell me about a project where you worked with a cross-functional team. What was your role, and what did you learn from the experience?
• Imagine you are required to extract insights from a dataset with missing information. How would you approach this situation?
• How would you make recommendations for site design changes based on analytics data you’ve collected?
• What steps do you follow to ensure the accuracy of the data you are reporting on?
• Describe your experience with SQL and how you've applied it in your previous roles.
• Given your experience with digital marketing agencies, what unique challenges do you believe clients face and how can analytics help address them?
• Why do you want to work with POP specifically, and how do you see yourself contributing to our goals?
• How does your work in data analytics align with POP's mission of customer-first engagements?
• What are the most important metrics you consider when measuring marketing performance?
• What do you think are the biggest trends currently affecting digital marketing, and how can data analysis pivot strategies to adapt to them?
• How do you stay current on advancements in analytics tools and methodologies?