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Job Analysis:
The CRM Business Process Analyst (BPA) at CooperSurgical serves a pivotal role connecting the business operations with technical teams, focused on enhancing communication and efficiency within the company's CRM systems. The primary responsibility is to troubleshoot and resolve technical issues while advocating for business needs, involving cross-functional collaboration with departments such as Sales and Customer Service. Success in this role will entail gathering and documenting business requirements effectively, conducting discovery workshops, and acting as the liaison between users and development teams. The BPA is expected to be proactive in seeking improvements not only to existing processes but also in scouting new technologies to ensure data quality and operational efficiency. Furthermore, this entry-level position requires strong technical learning skills, communication prowess, and analytical abilities, particularly with systems like Salesforce or similar CRM tools. The role mandates a blend of technical and soft skills, with a keen eye for detail in documentation and problem-solving.
Company Analysis:
CooperSurgical is positioned within the healthcare sector, particularly focusing on fertility and women’s health, a domain experiencing growth driven by innovation and technological advancement. As a subsidiary of CooperCompanies, they leverage significant resources while maintaining an agile presence in the market. The company's mission to empower individuals and healthcare professionals indicates a culture that values innovation, collaboration, and a user-centric approach to health solutions. This environment necessitates the CRM BPA to be adaptable, receptive to feedback, and engaged with stakeholders across different levels. The BPA is likely to be situated within a larger team where their work directly supports both tactical and strategic initiatives, playing a vital role in ensuring the functionality of systems that underpin crucial business operations. The emphasis on continuous improvement and technological progression means that this role not only addresses immediate operational needs but also contributes to CooperSurgical’s broader ambitions for growth and enhancement in women's healthcare.