Okay, I've searched for full-time Associate level Insights & Analytics positions in Dallas, TX, requiring a Bachelor's degree and at least 1 year of experience in digital or marketing analytics. I have found 87 positions matching your criteria.

Sure. Here's the analysis:

Job Analysis:

The Associate, Insights & Analytics role at Golin is fundamentally about translating complex digital and social media data into strategic, actionable insights that drive client success. This isn’t just a data crunching position; it requires a creative and curious mindset to uncover stories behind numbers that inform client strategies across varied campaigns. The role demands fluency with social listening and analytics tools and the ability to synthesize data from multiple sources — from qualitative research to surveys — into coherent, impactful narratives that resonate with both teams and clients. Collaboration is key, as this person needs to work closely with account teams and clients, understanding their business and competitive landscapes, then tailor insights that directly support campaign optimization and broader business goals. The job’s requirement for both technical savvy in tools like TalkWalker or Brandwatch and strong storytelling abilities points to a hybrid of quantitative and qualitative problem solving. Success here means delivering timely, relevant insights that not only track performance but reveal emerging trends and opportunities, helping Golin’s clients and internal teams stay ahead in a dynamic digital media landscape. The role’s growth potential and emphasis on innovation imply a fast learning curve and a proactive approach to adopting new analytics methodologies and platforms.

Company Analysis:

Golin is a globally recognized, award-winning public relations agency known for pioneering data-driven, 'earned-first' strategic communications and integrating AI into its workflows. Their positioning as an innovator and leader in measurement and analytics, as evidenced by repeated industry accolades, sets a high bar for data rigor and storytelling impact. The company’s global footprint and diverse client base across major industries like CPG, healthcare, and retail mean the Insights & Analytics role operates in a fast-paced, multidisciplinary context where agility and a wide perspective are critical. The culture seems progressive and learning-focused, with a clear commitment to upskilling employees and embracing technology to maximize client value—ideal for candidates who are curious and motivated to grow their digital and analytical expertise. Working within a collaborative, results-driven environment that marries creativity with data means the successful candidate will likely enjoy both autonomy and a strong support network. This role sits at the intersection of data science, client service, and creative strategy, contributing directly to Golin’s ambition to lead in a rapidly evolving communications landscape shaped by AI and digital transformation.

Absolutely. Here are some mock interview questions that could come up:

• Tell me about a time when you had to turn complex data into a clear, actionable story for a client or stakeholder. What approach did you take?
• Describe an instance where you identified a trend or insight that significantly impacted a campaign or project outcome.
• How do you prioritize tasks and manage deadlines when working on multiple analytics projects with cross-functional teams?
• Can you provide an example of how you adapted quickly to a new analytics tool or methodology and what you learned from the experience?
• What steps would you take to measure the success of a social media campaign using platforms like TalkWalker or Brandwatch?
• How would you approach synthesizing data from both qualitative research and quantitative sources to create a cohesive client report?
• Explain your experience with social listening tools and how you’ve used them to support strategic recommendations.
• Imagine a situation where the data shows conflicting signals about a campaign’s performance. How would you investigate and resolve the discrepancy?
• If a client’s digital metrics are declining despite increased investment, how would you diagnose the problem and advise next steps?
• Why are you interested in joining Golin specifically, and how do you see your professional values aligning with our mission and innovative culture?
• How do you stay current with emerging trends in digital media analytics and AI-driven tools, and how would that benefit your work here?
• What attracted you to a role that balances creative problem solving with rigorous data analysis?
• Can you describe a time when you collaborated across teams to develop strategic recommendations based on data insights? What was your role, and what was the outcome?
• How would you explain a complex digital analytics insight to a client who is not data-savvy?
• What questions do you have about the expectations for growth and learning opportunities within this role at Golin?