Okay, I've searched for full-time Associate Insights & Analytics positions in Dallas, TX, requiring a Bachelor's degree and at least 1 year of experience in digital or marketing analysis. I have found 47 positions for you.

Sure. Here's the analysis:

Job Analysis:

The Associate, Insights & Analytics at Golin is a pivotal role designed to fuse creativity with data-driven analysis in the fast-evolving field of digital media and public relations. Fundamentally, this role exists to transform complex social and earned media data into clear, actionable insights that inform client strategies and campaign optimizations. The candidate is expected to not only crunch numbers but also craft compelling narratives from data, highlighting trends, patterns, and opportunities that align with client objectives and industry dynamics. Given the breadth of responsibilities—ranging from daily monitoring of digital results to developing strategic recommendations—the role demands a blend of technical analytical skills and strategic thinking, alongside strong communication abilities for client interaction and cross-functional teamwork. Autonomy in interpreting diverse data sources, agility in adapting to new analytical tools, and curiosity about digital trends are critical, as the role involves continuous learning and innovation, reflecting Golin’s ambition to lead in AI integration and data-driven storytelling. Success in this role means delivering insights that fuel client growth, advancing campaign effectiveness, and contributing meaningfully to the agency’s broader objectives in earned and social media landscapes.

Company Analysis:

Golin stands out as a globally recognized, award-winning public relations agency known for its progressive and innovative approach, especially in harnessing data and AI to transform communications. Operating with a commitment to inclusivity, collaboration, and bravery, Golin fosters a culture where creativity meets analytical rigor—a perfect environment for an associate in insights and analytics to grow. Its global footprint and work with top-tier clients in diverse sectors like CPG, healthcare, and retail imply a dynamic, fast-paced atmosphere oriented around delivering measurable impact through multi-market campaigns. The company’s values emphasize innovation and upskilling, signaling strong support for continual learning and adaptability, essential qualities for thriving in this role. Organizationally, the position appears embedded within a collaborative team, with opportunities for client engagement and cross-team coordination, offering both visibility and the chance to influence strategic decisions. Strategically, this hire aligns with Golin’s growth trajectory and dedication to integrating AI and data analytics at the core of their service offering, thus equipping candidates to contribute to and benefit from cutting-edge developments in PR and digital marketing.

Absolutely. Here are some mock interview questions that could come up:

• Behavioral: Tell me about a time when you turned complex data into a clear and compelling story that influenced a client or team decision.
• Behavioral: Describe an experience where you had to adapt quickly to a new analytics tool or platform. How did you manage the transition?
• Behavioral: Share an example of a situation where you identified a trend or insight that others overlooked. What was the outcome?
• Behavioral: How have you balanced working independently while collaborating closely with a team on a data-driven project?
• Technical: How would you approach analyzing social media data to evaluate the success of a client's campaign?
• Technical: Can you explain your experience with social listening tools such as TalkWalker or Brandwatch and how you have used them to generate insights?
• Technical: What techniques do you use to synthesize data from qualitative research and quantitative sources into one cohesive narrative?
• Technical: Describe how you would build and maintain dashboards or reports to effectively communicate analytics findings to non-technical stakeholders.
• Situational: Imagine the client’s social media engagement unexpectedly drops mid-campaign. What steps would you take to investigate and address the issue?
• Situational: Suppose you detect conflicting data signals from different measurement tools. How would you resolve these discrepancies to provide clear recommendations?
• Situational: If asked to recommend a new social channel to a conservative client with limited digital experience, how would you justify your recommendation based on analytics?
• Company Fit: Why are you interested in working at Golin, particularly given our focus on AI and data-driven PR?
• Company Fit: How do your personal values and career aspirations align with Golin’s mission to create change that matters through collaboration?
• Candidate Questions: Can you describe how the Insights & Analytics team collaborates with account teams and clients on a day-to-day basis?
• Candidate Questions: What are some of the biggest challenges Golin anticipates in integrating AI into its analytics work, and how will this role contribute?
• Candidate Questions: How does Golin support professional growth and skill development within the Insights & Analytics function?